Now man's (and woman's) Best Friend can sport their favorite Brew! Construction: High quality jacquard web patterns for lasting durability.  Contoured side squeeze buckle. Black matte steel D-Ring.  SweetWater ribbon sewn...

We teamed up with Primal Cycling to create the most unique and loudest jersey possible! This jersey is the essential moisture management and non-constricting fit of Primal Sport Cut Jerseys benefits...

When it comes to cycling, having the right socks is highly underrated. Set those worn-out, striped tube socks aside and opt for our carefully constructed Primal Cycling Socks. Stay dry, cool,...

Made for cyclists that push themselves to the limit, the Primal Evo Bib features an anatomic, race specific fit and compression Vero fabric to allow for superior flexibility, while a duo...

Inspired by Montana's trout-rich waters, Simms' men's Big Sky LS Classic offers classic Western style designed for the discerning angler. Made of moisture-wicking fabric with UPF 30 sun protection, the men's...